Britt Bischoff, founder of Britt Bischoff Strategies, specializes in innovative, advanced digital strategies for organizations navigating the modern complex online landscape. An experienced leader in competitive and search strategies, Britt brings a unique blend of digital marketing expertise, data analytics, and narrative strategy to her work. She has led transformative campaigns for national brands, non-profits, and progressive initiatives, with a particular focus on empowering advocacy groups and nonprofits dedicated to gender equality, including her work as Growth Strategy Advisor for Red Wine & Blue.

Groundbreaking Campaign: Ohio Issue 1 (2023)

In 2023, Britt spearheaded a groundbreaking counter-disinformation campaign for Ohio’s abortion rights ballot initiative, Issue 1. Despite broad support for these rights, the initiative’s success was jeopardized by an onslaught of misleading narratives and voter confusion propagated by opposition groups executing sophisticated disinformation campaigns. Britt’s innovative strategy combined precision digital interventions to combat these challenges:

• Intercepted nearly 1 million voters, redirecting them to fact-based information
• Achieved an unprecedented 26% clickthrough rate
• Exposed significant misinformation disseminated by a State Senator, resulting in national coverage in the AP News
• Successfully removed the State Senator’s misinformation from Google search, preventing nearly 1/2 million future search exposures

Connect with Britt on LinkedIn or schedule a call to learn more about how Britt Bischoff Strategies can empower your organization in the digital realm.